No. 26 (2013)

Published January 2, 2013

Editorial

Juan Carlos Palmer Silveira

9-16

The need for successful communication in intercultural and international business settings: Analytic and comparative studies, new trends and methodologies

PDF

Research articles

María del Carmen Lario de Oñate, María Vázquez Amador

171-194

The intercultural component in Business English textbooks

PDF

Guzmán Macho Barés, Enric Llurda

151-170

Internationalization of Business English communication at university: A threefold needs analysis

PDF

Gina Poncini

131-150

Investigating communication and professional communities at international events

PDF

Bertha Du Babcock

99-130

English as Business Lingua Franca: A comparative analysis of communication behavior and strategies in Asian and European contexts

PDF

Rosa Giménez Moreno, Hanna Skorczynska Sznajder

77-98

Business communication across three European cultures: A contrastive analysis of British, Spanish and Polish email writing

PDF

María Luisa Carrió Pastor, Rut Muñiz Calderón

55-76

Variation of English business e-mails in Asian countries

PDF

Yunxia Zhu

35-54

A cross-cultural analysis of English and Chinese business faxes: A genre perspective

PDF

Marja Kankaanranta, Leena Louhiala Salminen

17-34

"What language does global business speak?" - The concept and development of BELF

PDF

Miguel García Yeste

195-216

Press advertisements for food in Spain: Cultural orientations and communicative style

PDF